By admin 
Released in 1963, “I Like It” by Gerry & the Pacemakers is more than just an energetic tune; it is an emblematic piece of the British Invasion era. This song, which quickly became the band’s second number one hit in the UK, followed the success of their earlier chart-topper, “How Do You Do It,” both crafted by the prolific songwriter Mitch Murray. Known for writing hits for many artists of the time, Murray’s contribution shaped anthems that defined a generation.
The charm of “I Like It” lies in its upbeat tempo and simple yet infectious lyrics that celebrate the joy of finding happiness in the moment: “I like it, I like it, yes I do.” Vocally led by Gerry Marsden, whose enthusiastic delivery captured the very essence of Merseybeat — a vibrant British rock and roll style heavily influenced by American rhythm and blues — the song became a symbol of youthful exuberance.
“The energy Gerry brought to the mic was unmatched,” recalled Linda Thompson, a music historian specializing in 1960s British rock.
“His passion wasn’t just in the performance; it was in how the audience connected to every note. ‘I Like It’ radiated a contagious joy that defined the era,” said Thompson.
While the song soared in the UK, it also made waves across the Atlantic. In 1964, “I Like It” charted in the United States, playing a pivotal role in introducing Gerry & the Pacemakers to American audiences alongside contemporaries like The Beatles. Their energetic live performances, including an iconic appearance on The Ed Sullivan Show, cemented their status as key players in the British Invasion phenomenon.
“I remember watching them on TV as a kid,” said James Fowler, a longtime fan and Liverpool native.
“Their spirit and raw energy on stage were electrifying. Gerry & the Pacemakers brought a fresh sound that made you want to dance and believe in the power of music,” Fowler reminisced.
As a time capsule of a vibrant musical era, “I Like It” encapsulates the infectious spirit of Merseybeat—a sound that still inspires new generations. This simple yet powerful song remains a testament to the timeless joy found in music and the enduring legacy of Gerry & the Pacemakers.