By admin 
Groovin’ to “I Like It”: A Merseybeat Classic
The infectious energy of the 1960s British Invasion pulsates through the tune “I Like It,” a vibrant and catchy gem by the legendary Gerry & the Pacemakers. This spirited single, released in 1963, not only crowned the band with their second UK number one hit but also stamped their mark firmly on the heart of a musical revolution. Hot on the heels of their prior success with “How Do You Do It,” both anthems were crafted by the prolific songwriter Mitch Murray, known for penning hits that defined an era.
The song’s dynamic beat and its deceptively simple yet universally appealing lyrics — “I like it, I like it, yes I do” — struck a chord with audiences across Britain. Frontman Gerry Marsden’s infectious enthusiasm breathed life into the track, embodying the soul of Merseybeat, a British rock and roll style infused with the raw spirit of American rhythm and blues.
But the magic of “I Like It” wasn’t confined to the UK alone. In 1964, it echoed across American airwaves, introducing Gerry & the Pacemakers to a new audience hungry for the fresh British sound. Though it didn’t top the US charts, the song carved a niche amid the explosive British Invasion led by Liverpool’s finest, including the towering presence of The Beatles. The group’s electrifying live shows, notably their appearance on the iconic The Ed Sullivan Show, cemented their legacy in this musical war.
This track is no mere song; it’s a time capsule, capturing the heartbeat of a thrilling period drenched in youthful spirit and rock ‘n’ roll fervor. “I Like It” reminds us that in moments of pure joy and simplicity, music can become a timeless celebration — encouraging us all to turn up the volume and sway along to the irresistible rhythm of Merseybeat.